
Natural Language Processing | Recommendation Systems | Consumer behavior | VR & digital twin
Sharma, S., Katikala, J., Srinivasan, K., Ovi, P. R., Holagh, S. R., Maloth, N., Cleveland,
A., McMahan, T., & Kaplan-Rakowski, R. (2026). Virtual Reality-based AI mental health
companion: A multimodal system for therapy, mindfulness, and stress detection. Electronic
Imaging, 38(13), 188–181188–187. https://doi.org/10.2352/ei.2026.38.13.ervr-188
Holagh, S. R., & Xu, B. (2025). A meta-learning model for mortality prediction in
patients with chronic cardiovascular disease. Computer Modeling in Engineering & Sciences,
145(2), 2383–2399. https://doi.org/10.32604/cmes.2025.072259
Holagh, S. R., & Xu, B. (2025). Sequence-to-Sequence Learning with Dual Contextual
Attention for Enhanced Aspect Extraction in Sentiment Analysis. Journal of Engineering
Applications of Artificial Intelligence, https://dx.doi.org/10.2139/ssrn.5421201.
Holagh, S. R., Swagata Chakraborty, Maryam Zolfaghar. Antecedents of Perceived Social
Media Commerce Design Efficacy and Consumer Repurchase Intention, A Structural Equation
Modeling and Agent-Based Simulation Approach (2025). Journal of Electronic Business
& Digital Economics.
Noubar, H. B., Holagh, S. R., & Sadri, A. (2023). Identifying factors affecting green
consumer purchase behavior on e-commerce websites. TalTech Journal of European Studies,
13(1), 40–62. https://doi.org/10.2478/bjes-2023-0003
Holagh, S. R., & Mohebbi, K. (2019). A glimpse of Semantic Web trust. SN Applied Sciences,
1(12). https://doi.org/10.1007/s42452-019-1598-6
Holagh, S. R., Khajehnoubar, H. B., & Bahador, B. V. (2014). The effect of organizational
structure on organizational creativity and commitment within the Iranian municipalities.
Procedia - Social and Behavioral Sciences, 156, 213–215. https://doi.org/10.1016/j.sbspro.2014.11.175
Holagh, S. R., Swagata Chakraborty, Maryam Zolfaghar. Unveiling the Dynamics of Perceived
Social Commerce Design Efficacy and its Influence on Consumer Repurchase Intention.
ACME conference. 2025, [Oral presentation], Tulsa, Oklahoma, United States.
Holagh, S. R. & Ching Chang, H. (2023). Exploring the Trends in Medical or Healthcare
Chatbots Research across Disciplines: A Pilot Study. [Oral presentation] MIRS Conference,
UNT information science department, Denton, Texas, United States.
Noubar, H. B., Holagh, S. R., INTRODUCING A MODEL TO UNDERSTAND GREEN CONSUMER’S PURCHASE
BEHAVIOR. 12th International Scientific Conference “Business and Management 2022.”
[Oral presentation], Vilnius, Lithuania. https://doi.org/10.3846/bm.2022.748
Holagh, S. R., & Mahmoodzadeh, H. "Assessing the pace of diffusion of B2B e-commerce
within Iranian SMEs using a hybrid system dynamic and agent-based modeling method."
Winter Simulation Conference (WSC 2015) [Poster presentation], Perugia, Italy.